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J Scott Blanton
Vice President of Brand and Creative
PETCO, Animal Supplies Inc.
San Diego, CA
USA

VIEW PROFILE (281 images)

design strategy

Brand Life Guides "LIVING" ROOMS

environmental

Pure Cold-Filtered MGD Outdoor Campaign Pre-Season Downtown Rebranding Announcment 100% Chance of Grain — Lean Cuisine Spa Cuisine product launch campaign Lean Cuisine Spa Cuisine New Product Launch Urban Environment Concepts Nestle/Napster Mobile Music Truck Wonka Golden Egg & Oompa Loompas Columbus Sports Network Station Launch Campaign Outdoor The Town Square Shops at Port Columbus—Concourse Development Plan Rellim Music Tour - Tour bus The Columbus Crew Northwest Corner Outdoor

Miller Genuine Draft Lakers Sponsorship Outdoor Dewar’s Scotch White Label Airport Marketing Rock & Roll : Crew Soccer and Concert Series Columbus Zoo : Asia Quest Phase II Grand Opening Announcement Stouffer’s Easy Express Family Fun Mobile Tour Miller Lite Milwaukee Summerfest Outdoor Campaign

exhibit

Miller Genuine Draft Club/Retail Mannequin Information Kiosk Dewar’s White Label Global Merchandising Von Dutch Originals Exhibit Design Grow Nourish Thrive — Lean Cuisine Wellness Tour Label Twelve: Miller New Product Branded Bar Furniture Various Off-Premise Liquor Display Racks Mills Pride—Brand Update Assignment—Home Depot Kitchen Product Display Area Von Dutch Originals Product Launch Retail Merchandising Chase "Build Your Business" Mortgage Convention - Live Lego Display New office space design: for Ryan Partnership

Chase Auto Finance - Experience The Difference VSX Sport [Victoria’s Secret]: Gunner Peterson Lecture TODAY I... The Lean Cuisine 2008 California Women’s Conference Experience TODAY I... The Lean Cuisine 2008 California Women’s Conference Experience Miller Genuine Draft Ice Cold Display Columbus Crew End of Season Awards Ceremony and Casino Night MGD : 4 — The Season’s of Sound Chase US OPEN: Game, Set, Match & Win

identity

Various branding and logo marks for The Columbus Crew Miller Tostitos Fiesta Bowl Identity and Field Graphics Bacardi Limon Identity Update EcoVoom: What On Earth You Can Do Taste It All - Miller celebrates 50 years of Rock with Rolling Stone Oh! Mio Fotographry—bringing fun family fotographry right to you InCare - New senior healthcare brand name, tagline and identity The Shops at Port Columbus Aaron’s Chimney Service

Central Ohio Sharks Baseball Team Identity Wendy’s GeTogethers program name and identity Zipatoni Rebrand: Factory Fresh Marketing Various brand and promotional program logos

interactive

Von Dutch Originals Brand and Product Retail Website Born To Be Miller Time Web Microsite (Concept) Burger King — That’s a Real Whopper - game and promotional materials Nestle Confections Online Interactive Promotion Game: Treasure Quest - Search for the Obelisk Key Stouffer’s Dinner Club —EAT.BID.ENJOY— auction microsite EcoVoom Website Idol Elimination Game for Nestlé and American Idol Season 7 Wonka Every Hour Every Day Von Dutch Originals : collectable desktop screens Paint the Town Black & Gold: Promoting the Crew’s Playoff Run

Paint the Town Black & Gold: Dispatch.com Rich Media Banner Ad Chase Business Spotlight Microsite

motion

Rellim Tour Ambient Video Miller GT Summer Promotion Video Frito-Lay Fox/NFL video sales teaser Nestle UTV Promotional Concept Miller Lite Trade Show Video Von Dutch Trade Show Introduction Video The Buckeye Ranch - Hoops for Healing Columbus Crew TV - Lets Take It Outside (NCAA Basketball Gorilla Ad) Max and Erma’s - May We Tempt You? Columbus Crew TV - There’s a place for everyone

Work Hard. Play Harder. [Columbus Crew TV spot]

packaging

Earth Matters: Event Materials and Music Packaging [Concept] Watershed — 3 Chords and a Cloud of Dust Watershed — 13 Consecutive Life Sentences Frito-Lay Olympic Dream Team Special Packaging Born to be Miller Time — Miller & Harley Davidson Limited Edition Tallboy Beer Cans Lean Cuisine — Annual Designer Lunch Bag Series and Promotional Package Nestle Confections Napster Promotion Go To Hollywood: Nestle and American Idol Promotion Taste It All - Miller celebrates 50 years of Rock with Rolling Stone Pepsi and Frito-Lay: Party Like it’s 1999

B&B Liqueur Holiday Gift Box Packaging Series Mills Pride Cabinets - Packaging redesign and brand update RED EYE JIVE PILOTS : 100 Dollar Hamburger Baby Ruth and MLB All Season Pass Game Hot Pockets Feeding America Cause Marketing Program Various Music Partnership CDs Created for MGD That’s a Real Whopper Game packaging for Burger King

point-of-purchase

Betty Crocker / Crayola Kids back to school Doritos Loudest Taste On Earth Bacardi Limon rebrand and POP Bacardi Limon POP Fanatical Fan Contest with Fox/NFL and Frito-Lay Frito-Lay Olympic Basketball Dream Team Promotion Born to be Miller Time with MGD, Miller Lite, and Harley-Davidson Bacardi House Party Retail Program Goosebumps Trading Card Program: Frito-Lay and Scholastic MGD Miller Genuine Draft Blind Date concert live from Atlantis

Real Men #Eat Ruffles featuring Art Donovan Dewar Miller Genuine Draft Blind Date Live from Alcatraz (concept) Doritos—Pick Your Music Watershed Twister Album Release Materials Dewar Now’s a Good Time: Baked Tostitos Product Launch Tropico Liqueur Brand Materials MGD Solo Con Invitacion Bank One / Chase Home Depot Spring Retail Promotion

Bank One / Chase Summer Target Gift Card Incentive Promotion and Merchandising Miller High Life Blue Collar Program Miller High Life - Land of the Free, Home of the High Life Are You Man Enough to Build It? — Miller High Life Kit Car Promotion OUR TEAM OUR BEER: Miller Lite + NFL Texas Football Merchandising Conquer The Highlands Chase Smart Savings Days Laugh Your Way To The Roo Wonka: Every Hour Every Day POP

print

Columbus Blues Alliance Posters Miller High Life Poster Series The Champagne of Beers - Even the French Judge Couldn’t Resist. Dewar’s AirPub Arrival Marketing Program Martin Luther King Jr. Day Awareness Campaign MGD Sports Illustrated Swimsuit Issue 2-Page Ad Von Dutch Originals Brand and Product Line Launch Eveready Print Advertising Beerwatch: Miller Lite Jersey Shore Print Ads Dewar

MGD Cold-Filtered Fetish Pure Refreshing MGD — Poster Series The Buckeye Ranch Annual Report and Brochure Town Square Shops - Retailer Campaign Nestle Confections American Idol Promotion Print Ad Von Dutch Originals Brand and Product Line Launch Forget The Cake We’re Bringing Chrome Nestlé-kins: Promoting Tollhouse’s New Shapes Product Line Max and Erma’s - A Better Place to Eat CARNATION Makes the Ordinary Extraordinary

Nestle Jingles Holiday Print Ad Columbus Crew 2008 Campaign: Work Hard Play Harder Columbus Crew 2009: A Season for Heroes The Shops at Port Columbus Rebranding Victoria’s Secret : VSX Sport : Get Yourself In Gear Laurel Hill Bistro : Free Dinner Fridays’ Test Market Program WIN & Sail Away with Selective 100th Anniversary: Miller High Life and Harley-Davidson Build Your Business with Chase One Nation—On The Sod. Your Place is Waiting

sketches / concept

Concept: Doritos David Robinson New Product Standee Concept: MGD Print Campaign Concept (series) - Filter Out What You Don MGD Concept Poster titled "THE COLD-FILTER" Concept for MGD Blind Date — White Noise No, we’re all going to freeze! Red Lobster & Bacardi Global Freeze Warning Doritos Loud Lounge Mobile Tour Experience (concept) Bacardi and Hyatt Tropical Resorts drink promotion support materials Von Dutch Originals Retail Merchandising Concept Doritos 1996 NCAA Interactive Display Concept Graphics Frito-Lay Gautham City Retail Display

Frito-Lay Party Bowl Frito-Lay USA Dream Team Retail Display [concept] Sweetie and the Nerds

other

100% Chance of Grain — Lean Cuisine Spa Cuisine product launch campaign Toy Robot [for Nestle and Energizer Holiday program] Aventures of the Traveling Spatula [concept] You Could Use More Zoo BAR CALL: A COLD-FILTERED FILMS PRODUCTION ShopRite Family: Your home for great rewards.

CONTACT

c . 858.245.6938

San Diego, CA 92128
USA

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EcoVoom: What On Earth You Can Do



Client:
Accent Energy 

Credits: [view]
brand identity and key imagery
Slip your feet into something more comfortable—clean earth and clean water. EcoVoom is brand new, politically neutral company, providing opportunities for consumers and small business to offset their carbon footprint and personal impact on climate change. The company does this by purchasing clean energy credits to support both local and national green energy initiatives. Our work on this project started with the initial product viability study, as well as the development of the company name, tagline, positioning, identity, brand guide, website, and all marketing materials. EcoVoom went live August 27, 2007 and is still building momentum.
 

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